Evolution
of the Riviera - 1978
by Sean Cahill #6613
Originally published in The Riview Vol. 20, No. 5 July/August
2004
Photo's Courtesy of William C. "Bill" Anderson ROA Technical Advisor for 1971-1973 and 1977-1978 model years
The beautiful wire wheels were a limited option.
1978 was the 75th anniversary of Buick, and the Riviera
celebrated the birthday with the $586 LXXV option. It sported a special
black and silver paint scheme with special anniversary insignia. The interior
was appointed in gray leather, with brushed silver trim on the dash and
matching steering wheel. Only 2,899 of the LXXV model were produced, though
Buick had initially intended to make only 1,000 the popularity of the package
demanded a longer production run. Few changes were made in 1978. revisions
of the grill and tail lamps were hardly noticeable. A new electronic height
control system was optional. |
|
All engine options remained the same. There was a slight reduction in weight, with 83 pounds being lost, reducing the car to about 3,700 pounds dry. |
Air conditioning, a $581 option, had reached a new high, with 99.8% of the 1978 models receiving the system. The $95 cruise control option amounted to being installed in 91.4% of the Riviera’s. 90.8% included a vinyl roof, 64.6% included a stereo tape deck, while 7.1% featured a factory in-dash CB radio. The price increased by $1,666. Sales dropped from the 1977 model year to 20,353 units, in the Riviera's 15th year of production. |
The interior was appointed in gray leather, with brushed silver trim on the dash and matching steering wheel. |
Though changes may not have been dramatic, the 1978 model remained one of the most elegant of its time. It also was the last year for the rear-wheel-drive chassis to be used. The comfort and ride that was obtained with this model has been said to be the best of any Riviera. The 50/50 velour seats were comfortable, and the interior appointments, such as dual front armrests, cut pile carpeting, and padded steering wheel made any trip a pleasant one. |
Year |
Body |
Total Production |
|
|
Engine Size |
HP |
Carbs |
Produced |
1978 |
4EZ37 |
20,535 (Includes 2,899 LXXV Anniv. Model) |
Standard: |
|
350 cu. in. V8 |
155 |
1x4bbl |
|
California Option: |
|
350 cu. in. V8 |
170 |
1x4bbl |
Option: |
|
403 cu. in. V8 |
185 |
1x4bbl |
Year
|
Curb Weight |
Wheelbase
  |
Track |
Length
  |
Width
  |
Height
  |
Tire |
Front |
Rear |
Size |
1978 |
3900 |
115.9 |
61.8 |
60.7 |
218.2 |
74.4 |
55.0 |
GR78x15 |
|